Any forms of qualitative research involving users such as usability testing, focus group discussion or in-depth interview will require you to set up research lab. A well-prepared research lab will ensure a smooth process during the research. Moreover, it will … Read More
Participant recruitment is part and parcel of every qualitative research for UX. It can be very time-consuming, costly and sometimes frustrating to recruit participants. After identifying the participant criteria, research methods, and settings to fit your research … Read More
Usability testing is a user-centered approach to evaluate a digital presence by testing it on users. The ultimate goal is to identify any usability and design issues. In usability testing, researchers will create a real situation or scenario and guide … Read More
The System Usability Scale (SUS) is undoubtedly the most frequently used questionnaire to measure usability. It was created by John Brooke in 1986. In UX, SUS is always used in an online survey or after each usability testing… Read More
