User Connect Consultancy (UCC) is a User Research consulting firm with an acute focus on providing strategic direction to our clients through behavioural and attitudinal qualitative research. We empower businesses to make well-informed, critical decisions; generate new concepts; and enhance existing products and services by translating the perspectives of their end-users into clear, action-oriented outcomes.
Our Approach
At UCC, we strongly believe in understanding the core of the users because the core helps us know their real problems, needs and wants. We meet the real users in their context as the context lends a lot of personality to the person we are interacting with. Our four-step framework, laced with empathy gets us to the heart of the matter.