STRAT Europe 2024 (formerly UX STRAT Europe) is set to return to the Royal Tropical Institute (KIT) in Amsterdam from June 23 – 25, 2024! Shedding “UX” from its name beginning this year, the conference expands its scope to encompass a broader spectrum of subjects, extending beyond UX to include any topic that leads to the development of successful product strategies.
The conference unfolds over three days, starting with a comprehensive one-day pre-conference workshop, followed by an intensive two-day, single-track conference. It is designed as a premier event for professionals dedicated to advancing the field of product design strategy. The program will delve into cutting-edge methodologies and emerging trends that are propelling innovation, with a special emphasis on the strategic incorporation of artificial intelligence in product design.
Program
- June 23, 2024 (Sunday), 9:00am – 6:00pm: Pre-conference Workshops
- June 24 – 25, 2024 (Monday – Tuesday):, 9:00am – 6:00pm: Main Conference
List of Speakers
- Anja Saabye – Head of UX and Product Design, Universal Robots
- Chrissy Welsh – UX Director, ING
- Cristina Meniuc – Executive Director, Head of GenAI Strategy, IBM
- Enara Iturrioz Garmendia – Strategist, frog
- Eva Hörner – Head of UX, Carepay International
- Irene Serafica – Design Director, frog
- Jan-Erik Baars – Author, Professor, Customer Metrics AG
- Jascha Goltermann – Design Manager AI, Booking.com
- Josephine Scholtes – Design Strategist, Microsoft
- Kay Hofmeester – Design Manager, Meta Reality Labs
- Koert Bakker – Head of Experience Strategy & Insights, PwC
- Paul Bryan – Managing Director, ESP
- Rachel Wu – Senior Product Designer, Mews
- Sarah Tan – Founder and CEO, Formatif
- Thomas Prangenberg – Head of Product & Design, Boehringer Ingelheim
- Vanessa Ko, Director of Design Research, IKEA
Ticket Categories
| Ticket Type / Per Person (EUR) |
Early Bird |
Regular |
1-Day Pre-conference Workshop (Jun 23)
- Access to 2 half-day workshops
- Workshops are assigned according to preference and availability
- Exclude access to conferences
|
595 |
TBA |
2-Day Conference (Jun 24 & 25)
- Access to 2-day conference
- Exclude access to pre-conference workshops
|
895 |
TBA |
Notes:
- Early Bird rates are valid through April 30, 2024 (Tuesday).
- Regular rates apply from May 1, 2024 (Wednesday).
- Prices quoted exclude booking fee and VAT.
Watch this page for updates on the conference, list of speakers and ticket prices.
